작년에 홍콩 쇼핑몰 리서치 중 가장 멋지고 감탄을 준 백화점 쇼윈도가 있었다. 에드머럴티 역에 위치한 퍼시픽 플레이스 몰 안에 있는 하비 니콜스으로 영국에서도 유명하고 귀족 백화점으로도 알려져 있는데 명품몰인 랜드마크엔 예전부터 하비 니콜스이 입점되어 럭셔리한 아이템을 제안하고 있었다. 하지만 작년에 퍼시픽 플레이스를 방문할 때 하비 니콜스 백화점이 오픈을 했는데 너무나 흥미롭게 연출 된 쇼윈도에 감탄되어 한참을 멍하게 쳐다보게 될 만큼 쇼윈도 연출에 감동을 받았다.
작년에 본 쇼윈도 연출 보기- 너무나 기막혀 멍하니 바라 본 홍콩의 백화점에서 빵 터지다
그리고 올해 겨울에 홍콩을 방문했을 때 가장 궁금하고 기대하게 만들게 했는데 도착하자마자 하비 니콜스 쇼윈도를 달려가게 되었다.
쇼윈도 앞에 서자. 역시 기대를 저버리지 않는 너무나 환상적인 연출로 쇼윈도 하나하나 자세히 보면서 절로 웃음이 나고 때론 빵 터지게 만들어 쇼윈도 스토리와 연출에 감탄을 하게 만들었다.
하비 니콜스 쇼윈도를 둘러보자.
- 아이도 쇼윈도에 흠뻑 심취해 '그대로 멈추어라' 가 되었다.
하비 니콜스 쇼윈도 연출은 크리스마스 테마로 마네킹 머리에 커다란 곰이나 강아지 인형 착용 그리고 돼지와 다양한 미니 에니멀 외 각종 코믹한 캐릭터들이 등장하는 연출에 지나가는 행인들이 쇼윈도 앞에서 멈추게 하는 독특하고 환상적인 쇼윈도 연출을 하였다. 그리고 쇼윈도를 자세히 보다보면 절로 웃음이 나오는 코믹한 연출과 재미난 캐릭터들의 섬세한 디테일 연출에 절로 웃음만 나온다. 쇼윈도 연출 중 마네킹 의상과 코디를 보면 올해 트렌디한 스타일 아이템을 살펴볼 수 있겠다.
- 성인들의 스타일과 패션을 제안하는데 연출 소품들은 아이처럼 어릴적 추억을 꿈꾸며 동심으로 가고 싶은 크리스마스를 기대하는 연출일까?
곰과 강아지 어울릴 수 없는데 남녀의 시선과 표정이 웃음 절로
- 의상은 명품 스타일 하지만 마네킹의 손과 발을 보며 절로 빵 터지다.
- 바닥에 앉아 웃고 있는 강아지 탈(?)을 한 그녀 옆 강아지 표정은 그다지 좋지 않다는....^^
-핫도그 연출을 보면 머스타드 소스와 케찹이 꼭 필요하다는 것을 강조하는 연출로 보임.^^
상품 연출에는 미니 에니멀들이 등장해 구경하면서 작은 재미와 미소를 주었다.
- 지구가 보이는 우주 어느 별에서 등장한 천사 돼지가 재미난 표정으로 천사 돼지의 캐릭터를 부각하는데 다른 장소에서도 천사 돼지등장에 웃게 되었다.
-천사 돼지들은 다른 세상에도 등장하는데 강아지 탈(?)을 쓴 섹시한 그녀에게 다가가려는 연출은 절로 웃음을 주었다. 그녀에게 다가가는 천사 돼지는 행운일까?....^^
홍콩에서 본 하비 니콜스 백화점 쇼윈도 연출은 올해도 기대를 저버리지 않는 멋지고 재미난 연출로 절로 입가에 웃음을 주었다.
손가락 모양 추천 ^^
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